Social Network in marketing (Social Media Marketing)
Opportunities and Risks
International Journal of Managing Public Sector Information and Communication Technologies (IJMPICT) Vol. 2, No. 1, September 2011
Waad Assaad, Jorge Marx GómezCarl von Ossietzky, Ammerländerheerstr. 114-118, 26129 Oldenburg, Germany
http://airccse.org/journal/mpict/papers/0911ijmpict02.pdf
Blogs: A blog (a blend of the term "web log") is a type of website or a part of a website. Blogs are usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse- chronological order. "Blog" can also be used as a verb, meaning to maintain or add content to a blog. The blog is the most important applications in the field of social software, because it links all principles of social software. Each user has the option of free and without specific technical knowledge to contribute (post) blog publishes. - Page 16
Chapter Two - Promotion - Blogs
