Chapter Two - Streetwear - Changes

FASHION & STREETWEAR PREDICTIONS FOR 2015

BY LUIS RUANO
DECEMBER 30, 2014

http://thehundreds.com/2015-predictions/

MOBILE PHOTOGRAPHY’S INFLUENCE ON FASHION CONTINUES.

The rise of mobile photography in the last several years has been met with its fair share of criticism i.e. overuse of editing software, a watered-down perspective of quality, using the medium as a popularity contest, and so on and so forth. Undeniable amongst all the hoopla though is just how much influence it’s had on fashion. Whether it be positive or negative, it’s become more and more evident, especially in 2014. Marketing for several companies has at times been solely dependent on an independent photographer’s influence to the levels of creating exclusive campaigns aimed specifically at likes and followers.


Saturday, 28 November 2015 by James Smith
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