Chapter Three - Trends - Analysis


Trend Analysis: Financial Trends

• Customers who follow the streetwear industry trends are wiling to spend 20-30% more for an average cotton t-shirt with a company logo on it (I.e. Crooks & Castles, Billionaire Boys Club, etc.)

• There are an estimated 1.4 billion cotton T-shirts are soldannually in the U.S" totaling more than $18 billion in revenue.

• 31.7% of Men's Clothing Stores' Sales were for Sports Apparel, Sweaters, Shirts, and T-Shirts

Monday, 30 November 2015 by James Smith
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