OUGD501 - Final advertorial adverts

Final advertorial adverts


This is my Paco Rabanne advert proposal. The advert consists of an introduction to Paco Rabanne, an introduction to the product, key information about the product, what the public think about the product and the prices.

The design separates the images from the text to keep the theme of high resolution images, in order to show the unique bottle design. The Paco Robanne models were also essential for the advert as this is their way of selling to their audience, suggesting to the audience that their product is a necessity if they want the lifestyle of the model shown.





This is my Balenciaga advert proposal. The advert consists of an introduction to Balenciaga, an introduction to the product, key information about the product, quotes from stylists, who wears the products, how much they cost and other/similar Balenciaga products.

Other Balenciaga products are shown in a catalogue style as all Balenciaga products are generally advertised equally. The idea of ‘Who wears arenas?’, is used as Balenciaga promote themselves on the amount of celebrities that wear their products and this is a big selling point for the brand as a lot of people look to celebrities for style.





This is my Rolex advert proposal. The advert consists of an introduction to Rolex, an introduction to the product, key information about the product, quotes from Rolex, variations of the products and how much they cost

From my research, the main aspect of a Rolex advert was the high resolution photographs of their products, and so this was carried out within my design. This was achieved by giving the products their own page, separating them from the text. The background colours are very important in this advertisement, as it needed to keep a simple ans sophisticated style.





To put my magazine into context, I mocked the design up before I got it prinited. This shows one of the styles that the ‘advertorial’ design could be presented in.

This mockup is a magazine made spelifically for ‘advertorial’ style advertisments, were the reader can learn about the companies/brands, which viewing new produces which they could buy.

A good example of why this could be sucessful is the Paco Rabanne advert, as it highlights that the product is a ‘winter product, therefore if the advert was released in winter, the reader may take that as a good reason to buy the product.

This design board shows one mock-up page from a Paco Robanne and Balenciga Arena advert. This also shows a full mock-up of a Rolex advert.








Sunday, 17 May 2015 by James Smith
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