What role does advertising play in 21st Century men’s lifestyle magazines?
Technique.
Theres -
Manipulation, Persuasion,
Mine -
Informative,
Content.
Theres -
Low, None,
Mine -
Medium,
Communication -
Magazines, Mass media,
Research / Analysis -
Research into: Evolution. The normal content of a advert. Style of copy. Photography. Semiotics. Advertising methods and techniques. Needs of testing. Advertising needs / requirements.
Exploration / Evaluation -
Semiotics. Layouts. Photography. Fonts. Colour.
Testing -
Presenting to target audience. Producing mock magazines. The 'thick' page in magazine. Comparisons.
